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Experience history in the making

Innovation. It’s in our blood. It’s the enduring thread that runs through our history and continues to move us forward. As long as there are customers to be helped, we’ll keep at it. And keep sharing our stories here. Welcome.

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This Day in Wells Fargo HistoryApril 15, 1970

Tax day in the U.S. This Wachovia advertisement from 1970 featured American icon Uncle Sam giving advice to “Withhold Some for Yourself” with Wachovia’s automatic savings product, Save-O-Matic.
Color print advertisement showing Uncle Sam, a wiry elderly man with white hair and goatee pointing finger at viewer. He is dressed in red white and blue top hat and coat. Tagline reads "Withhold Some for Yourself" with further copy about Wachovia bank Save-O-Matic banking product. Ad is vertical orientation, image in color.

A partnership born to solve challenges

Throughout their lives, Henry Wells and William G. Fargo, the founders of Wells, Fargo & Co., were known for their innovation and dedication to customers.

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